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Free AI Buyer Persona Builder

Generate detailed buyer personas with motivations, pains, triggers, objections & outreach hooks.

Complete Persona Profile
Outreach Scripts Included
Objection Anticipation

Persona Builder

Ready to Generate Persona

Fill out the form to generate a complete buyer persona with all the details you need for effective outreach.

What This Tool Does

Creates complete buyer personas including:

Role & seniority

Pains & motivations

Buying triggers

Priorities

Objections

Recommended email/call scripts

Why Persona Building Matters

SDRs often fail due to messaging mismatch, wrong motivations, and poor objection anticipation. A strong persona increases relevance & conversion.

Messaging mismatch

Generic messaging fails. Persona-based messaging converts.

Wrong motivations

Understanding true motivations leads to better positioning.

Poor objection anticipation

Know objections before they happen and prepare responses.

Powered by the Sunnyside Agents

Our AI agents work together to create comprehensive buyer personas:

Sunny

Identifies training gaps & buyer psychology

Shelly

Provides outbound messaging for that persona

Scouty

Adds insights from call analysis

Example Persona Outputs

See persona examples for Head of Sales, SDR Manager, CTO, Founder, and VP Sales.

Head of Sales

SaaS

Team performance and revenue growth

SDR Manager

Tech

Rep productivity and ramp time

CTO

Enterprise

Technical scalability and innovation

Founder

Startup

Growth and product-market fit

VP Sales

B2B

Pipeline and deal velocity

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